a year later, the sales numbers are in, and the IBJ crunches the numbers. the indianapolis colts were big winners in 2007, seeing a 131% increase in plate sales thanks to their super bowl win. area nonprofits didn't fare so well. the following IBJ chart pretty much says it all:
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thanks in large part to the 1.5 million IGWT plates sold last year, 47% fewer environment plates were sold. that means that the state environmental trust that benefits from those plates received 47% less money from license plate fees in 2007.
similarly, indiana kids first saw a 57% decrease in license plate revenue, the education trust got hit with a 56% decrease, and hoosier safety gets a 51% decrease. IU and purdue saw 38% and 27% decreases, respectively. only the mighty marketing machine at riley hospital escaped relatively unscathed, with only an 11% decrease.
while other factors were likely involved in these sales decreases, the #1 factor is undeniably the rollout of the IGWT plates. a million and a half people switched to those plates, and the result is millions of dollars less going to indiana nonprofits. all so that christians can drive around with a government endorsement of their religion tacked onto their cars, without even having to pay a few bucks extra for it. ¶